Julianna Strickland has a movie buff’s dream job. Her title: Content Curator for MOVIECLIPS.COM. Her duties: decide which clips from virtually every movie out there make it online, available to viewers FOR FREE. Julianna’s employer MOVIECLIPS.Com was the subject of a recent NPR piece that explored their services which features trailers, short scenes, promotional video, and other footage online.
Founded in 2009, MOVIECLIPS combines the worlds of content, technology, and social media to create an interactive forum for movie lovers to do what they do: celebrate film. In addition to the thousands of free clips made available by all six major studios and many independents, the site allows users to add a film to their Netflix queue, purchase the film on Amazon, Itunes, or another legal site, or share the clip through various social media. Best of all, the video is searchable through various web-based platforms.
Last week at CinemaCon, MPAA Chairman Senator Chris Dodd called for a stronger, more cooperative relationship between the content and tech communities. "Content needs technology, technology needs content, and the idea that somehow there is a loser in all of this, it's beyond my imagination why people are insisting on that," Dodd said during the annual gathering of theater owners. One need look no further than MOVIECLIPS.COM to see this sentiment in action. As technology continues to evolve, creating newer, more dynamic ways for consumers to access content is the way of the future.